WWE Raw ratings down again, big third hour drop returns
Not unexpectedly, since it’s been the pattern, Raw once again set its all-time non-holiday low last night doing 1.82 million viewers, down from 1.84 million last week.
The all-time record low was 1.78 million set on Christmas Eve of 2018.
The bad news is the big third hour drop returned, as the contract signing with Drew McIntyre and Seth Rollins and a long United States title match with Andrade vs. Apollo Crews did 1.62 million viewers in hour three, the lowest number for an hour in 25 years.
Also bad news is that the 18-49 number dropped from 0.56 last week to 0.51. Raw was down 16 percent from the same show last year, but that show did at the time record-low level numbers going against the NBA playoffs. Even so, the 18-49 drop from last year was 29 percent.
Raw was second to Love & Hip Hop Atlanta in 18-49, and 30th in overall viewers. However, of the 29 shows that beat Raw in viewers, 27 of them were news shows.
Regarding first-to-third hour drops, women 18-49 dropped 30 percent, men 18-49 dropped 21 percent, teenage girls dropped 36 percent, teenage boys dropped five percent, and over 50 dropped 11 percent.
The three hours were:
8 p.m. 1.95 million viewers
9 p.m. 1.89 million viewers
10 p.m. 1.62 million viewers